Text: T Murrali The auto industry and the auto components industry in particular are saddled with several issues ranging from fluctuating cost of inputs, increasing operating cost, lack of steady policy, unfavourable economy, etc. Irrespective of the situation they have to maintain the key parameters such as quality, cost and delivery as their customers’ (OEMs) customers have been very[Read More…]
T Murrali With rising competition coupled with ever increasing operating cost the challenge for any component manufacturer to stay afloat is to contain the cost of manufacturing. This is gaining significance since these issues directly hit the bottom line and may even pave the way for organisations to exit the business. However, options to contain variable costs are falling due[Read More…]
T Murrali With the expectations of vehicle end-users ever increasing, OEMs are under constant pressure to retain market share, let alone increase it. They eventually exert pressure on the component manufacturers whose challenges are snowballing in terms of cost, quality and delivery. While these expectations are managed by large companies, they may appear humongous for SMEs. In the[Read More…]
Story: T Murrali Component manufacturers in India have qualitatively evolved over a period of time due to a range of factors, the prime one being the drive from OEMs. When vehicle manufacturers raised the bar in terms of quality, cost and delivery, vendors had to rise to the occasion and match expectations; The impetus came with opening up of the[Read More…]
Story: T Murrali With opening up of the economy, global auto majors migrated to India to capitalise on the accessible market potential. Developing affordable, hightech India-specific products eventually made the country emerge as a hub for small cars and smaller commercial vehicles. Suppliers have also made India a focal point to develop and manufacture cost competitive parts for domestic consumption and for their respective plants worldwide. Development in India is[Read More…]
Story: T Murrali Technological advancement is always welcome as it minimises the efforts of human beings – be it in services or manufacturing. While innovation, in the field of application engineering and rapid prototyping, helps in faster product development, it has simultaneously fortified the parallel economy by way of fake parts manufacture. Rapid prototyping aids copycats in making spurious parts[Read More…]
The electronically-driven fan drive promises to optimise fuel-economy while ensuring compliance with increasingly stringent emission norms. This development is the latest symbol of BorgWarner’s multifaceted presence in India. BorgWarner Cooling Systems India, the wholly-owned subsidiary of BorgWarner Thermal Systems based in the US, is currently working on about ten projects for different OEMs in India to deploy the Visctronic –[Read More…]
