Mobilised

New Scorpio – an attempt to enhance performance

Text : Bhargav TS When an OEM upgrades its popular model, there could be slight cosmetic changes to look fresh and retain the DNA of the vehicle. However, Mahindra & Mahindra (M&M) has gone one step ahead by enhancing the looks, features and a few mechanical parts in its fast selling utility vehicle Scorpio. The vehicle has been in the[Read More…]

by December 1, 2014 Mobilised
Mahindra to plough agri market deeper with Arjun Novo

Mahindra to plough agri market deeper with Arjun Novo

Text & Photos: Bhargav TS In the 90s passenger car manufacturers in India had begun to offer new features to add comfort and convenience to the customers. This trend caught up with the commercial vehicles from the late 2000s as the vehicles were seen coming out with safety features and advanced equipment to comfort the driver. The trend seems to[Read More…]

by October 29, 2014 Mobilised, OEM
Honda becomes an Innovative ‘People Mover’ with Mobilio

Honda becomes an Innovative ‘People Mover’ with Mobilio

Text & Photos: J Srikant When Honda Cars India came out with its premium hatchback Jazz in 2009, it gave people a new perspective about Honda’s cars – they are unbelievably spacious. Ever since, all models that Honda has launched in India have set new benchmarks in their respective segments for space; Brio in hatchbacks, Amaze at the entry-level, and[Read More…]

by October 29, 2014 Mobilised
New ‘Star’ from TVS

New ‘Star’ from TVS

Bhargav TS   After introducing India’s first two-seater moped – TVS 50, the TVS Motor Company has constantly developed new products both in motorbikes and scooters. After splitting up with Suzuki in 2001, TVS developed its first commuter bike, the Victor, which was a grand success for the company. To taste more success in the commuter segment, TVS brought in[Read More…]

by July 28, 2014 Mobilised
Maruti merges technology and affordability in Celerio

Maruti merges technology and affordability in Celerio

Srikant J   Once every few years there comes a vehicle that challenges the set perceptions of the public about a particular segment of cars. The iconic M800 started it in the mid-80s; Toyota Qualis did it for MUVs and Mahindra Scorpio did so for the SUV segment. Maruti Suzuki now banks on the Celerio, with its much acclaimed first-in-the-country[Read More…]

by July 28, 2014 Mobilised
Is Jupiter the He Man of scooters?

Is Jupiter the He Man of scooters?

Bhargav TS TVS Motor Company, recognised for prowess in manufacturing gearless scooters, has fielded yet another offering, but this time with primary focus on the male riders. The company that makes scooters like Scooty Pep, Streak and Wego, has been hitherto targeting women customers. The expectation of customers from any brand or product is ‘more for less’ and the vehicle[Read More…]

by July 28, 2014 Mobilised
Datsun GO: Meshing technology with innovation

Datsun GO: Meshing technology with innovation

T Murrali The Nissan vision – Dream, Access and Trust, has been kept in mind while engineering the Datsun GO. The company has built an automobile by not merely changing the external looks but by bringing in some unique technologies, which were earlier confined to only their premium cars. The final product would impress and attract customers in totality –[Read More…]

by July 28, 2014 Mobilised
Wireless charging of electric drive and plug-in hybrid vehicles

Wireless charging of electric drive and plug-in hybrid vehicles

One of the next steps on the way to perfect electric drive and plug-in hybrid vehicles is wireless charging. Daimler and BMW have now agreed on jointly developing and implementing one common technology. Wireless charging of the battery will make the handling of electric drive and plug-in hybrid vehicles even easier. Mercedes-Benz will commence fleet testing of this “unplugged” technology with[Read More…]

Is Jupiter the ‘He-Man’ of scooters?

Is Jupiter the ‘He-Man’ of scooters?

TVS Motor Company, recognised for prowess in manufacturing gearless scooters, has fielded yet another offering, but this time with primary focus on the male rider. The company that makes scooters like Scooty Pep, Streak and Wego, has been hitherto targeting women customers. The expectation of customers from any brand or product is ‘more for less’ and the vehicle manufacturer has[Read More…]

by June 11, 2014 Mobilised
Datsun GO – on the go

Datsun GO – on the go

  Datsun GO, the global car of Nissan Motor Corporation was driven by Auto Components India today in Hyderabad, and the first impressions are good. It has the elements of style and functionality catlysed by mileage that is much sought after by the customers in the entry level segment. Datsun originated in Japan as DAT-GO (DAT car) exactly a century ago; DAT[Read More…]