Mahindra & Mahindra Ltd (M&M), launched the New Age XUV500. The cutting edge technology embellishing the car gives a competitive edge and this comes with 6 variants W4, W6, W8, W8 AWD and the all new W10 & W10 AWD. Technologically competent though, this car with W4 variant will be priced competitively at Rs 11.34 lakhs (ex-showroom, Chennai).

Jyoti Malhotra, Vice President- Sales, Automotive Division, M&M Ltd. & Baneswar Banerjee, Deputy General Manager Sales (TN), Automotive Division, M&M, at the launch of the New Age XUV500 in Chennai

Jyoti Malhotra, Vice President- Sales, Automotive Division, M&M Ltd. & Baneswar Banerjee, Deputy General Manager Sales (TN), Automotive Division, M&M, at the launch of the New Age XUV500 in Chennai

New Age XUV 500 sports a sculpted new cheetah-inspired exterior look, best in class safety and comfort, rejuvenates customers with enthralling driving experience. The New Age XUV is set to take newer heights which obligates M&M with a new mile stone. Pravin shah, President and Chief Executive ( Automotive) M&M Ltd said, “XUV500’s launch earmarked us with lot of expectations as this car resonates customers well and became the fastest selling SUV in the premium plus category and reaches the 1 lakh vehicles milestone in less than 3 years. The features are still augmented and delivered with the new brand name New Age XUV500 roads across India with immediate effect.”

Jyoti Malhotra, Vice President (Sales, Automotive Division), M&M Ltd said, “The XUV500’s success invigorated us to evolve the product with new features incorporating the feedback at every step. This circumspect brands out the New Age XUV500 with cutting edge features beefing up the premium quotient of the vehicle making it an instant hit with the customers.”

The important attribute to highlight with respect to New Age XUV500 is its high fuel efficiency 16KMPL and its surge from 0-60 Kmph in just 5.4 seconds. Hybrid technology incorporated in this vehicle guarantees switching off engine when not required minimises the particulate emissions abiding new emission standards. The regenerative braking system optimises electrical energy generation which leads to reduced fuel consumption.

XUV500 post its launch till date grabbed 29 awards and is honored as the first ever diesel powered vehicle to win podiums in Indian motor sport circuit amidst 54 fellow players in the market. The New Age XUV500 still queues up to take its review across public and will kudos its performance in the near future.

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