TVS Srichakra positions itself as sporty, innovative, and a global tyre brand
ACI Bureau The two and three-wheeler tyre manufacturer, TVS Srichakra Limited, launched its new brand, TVS Eurogrip, in Chennai. The new brand targets millennials with the company aiming to strengthen its leadership in the two-wheeler segment. Averred P Vijayaraghavan, Director, TVS Srichakra Limited, “India will remain a promising market for two-wheelers and we see tremendous growth opportunity. TVS Eurogrip caters[Read More…]