General Motors India today announced the launch of an industry first customer care initiative called ‘Chevrolet Complete Care’ programme. The comprehensive customer care initiative ensures a unique ownership experience with assured low cost of maintenance for Chevrolet customers across India.
“More than just their vehicle, it’s the service experience which makes customers feel truly satisfied,” said Arvind Saxena, President & Managing Director of GM India. With the introduction of Chevrolet Complete Care programme, the company is offering a bouquet of service offerings to the customers including the assured low cost of maintenance, exclusive warranty packages, Chevrolet U-First customer centric programs and Apps and 24×7 roadside assistance program which is free for 3 years with all new car purchases, he added. Roadside assistance package is also available for existing customers at a nominal cost provided the vehicle is not more than 5 years old.
Elaborating on Chevrolet Promise Saxena said, “The Chevrolet Promise is industry first and remains unique by virtue of our commitment to refund any excess periodic or scheduled maintenance cost at the end of 3 years or 45,000kms, whichever is earlier vis-à-vis the committed periodic maintenance cost to the customer at the time of sale of the car. This programme is valid for Chevrolet Spark, Beat, Sail Hatchback, Sail Sedan and the Cruze.”
GM India has also developed digital applications such as the Chevrolet Service Estimator Online tool available on the Chevrolet India website, which helps calculate periodic service costs, and the MyChevroletIndia mobile application, which helps locate and contact the nearest authorised service station.