Michelin, the tyre technology company, launched a New Michelin Tyres & Services (MTS) store in Jodhpur, in partnership with Sushil Tyres.
Strategically located on Chopasani Road, a prime area of the city, the new facility strengthens Michelin’s retail presence in Rajasthan and brings premium tyre solutions and services closer to customers in the region.
Spanning 1,800 sq. ft., the new MTS store offers a wide range of tyre and vehicle care solutions. Alongside Michelin’s complete range of premium passenger car tyres, the facility is equipped with modern wheel alignment and balancing services. The facility is designed to provide customers with a premium and convenient service experience.
The new facility was inaugurated by Prashant Sharma, National Sales Director at Michelin India.
Commenting on the inauguration, Mr. Shantanu Deshpande, Managing Director, Michelin India, said: “Jodhpur represents a key market in Michelin’s growth strategy for the region. The city’s rapidly evolving mobility landscape,
driven by growing infrastructure and a rising base of premium vehicle owners, makes it an important hub for our retail expansion. The launch of our new Michelin Tyres & Services Store in Jodhpur reinforces our commitment to expanding our network and ensuring greater accessibility to Michelin’s premium products and services. This expansion is aligned with our plans to introduce Made-in-India passenger car tyres, reinforcing our commitment to delivering globally benchmarked products tailored for Indian consumers”
Popularly known as the ‘Blue City’ and the commercial hub of Rajasthan, Jodhpur is among the fastest-growing cities in the state. Driven by a thriving tourism economy, rapid infrastructure development, and an expanding base of premium vehicle owners, the city presents a strong opportunity for premium automotive
retail expansion.
Catering to the evolving demand, Michelin’s partnership with Sushil Tyres brings together global expertise and deep local knowledge. A trusted name in Jodhpur’s automotive aftermarket with a legacy dating back to 1984, Sushil Tyres brings over four decades of experience and a strong commitment to reliable, high-quality customer service. This collaboration aligns with Michelin’s focus on partnering with
established local experts to deliver superior mobility experiences rooted on safety,
durability, and high performance.
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