Ford Figo Kicks-off the launch of Figo Aspire and made its appearance in Chennai on 9th and 10th of May 2015. Ford Figo embellishes the spot giving customers first hand experience of this stylish compact sedan. This has been showcased at central atrium and Express Avenue mall as a part of 10 week long road shows and spectators are enticed to have sneak peek at its market-innovative features.
Figo hired veteran actor and singer Farhan Akhtar also could be named “Ace director” to brand ambassador its launch Figo Aspire. This consumer centric model embodies the aspirations of modern India with its seductive looks, reclining convenience, smart and practical features and witness the same through the road shows. This proposition will reach customer’s good books a way ahead than expected according to Rajsarkar Vice President, Marketing, Ford India. The campaign led by versatile Farhan will get culminated with one lucky winner debuting the invoice as the first customer to drive home a brand new Figo Aspire.
Figo aspire heads on with the competitors with an elegant, striking design which edges it tangentially with fellow players in the market. The sophisticated exterior is complemented with technologically aided interior with demonstrated first-in-class technological features which encompasses device dock, hands free Applink, unprecedented safety features, responsive and economically efficient engines.
The dock mentioned above helps drivers to store, mount and charge mobile phones MP3 players and hands free Appslink by its name always makes the drivers be connected but not compromising his mandates on keeping his hands and looks on steering and road invariably. Side and curtain air bags anecdotes Ford’s proven customer focused safety feature. Engine’s compelling attributes are served with a proportionate mix of performance, fuel efficiency and refinement. Chances are still tapping the door of Chennaites to witness the features on May 16-17 at Ampa sky walk, Aminjikarai and June 6-7 at Phoenix mall, Velacherry. The American auto maker with its couple of established plants in India deciphers the fact that innovation is extremely possible in Indian market with supporting ambiance and bureaucracy.
