Daimler India Commercial Vehicles Pvt. Ltd. (DICV), the wholly owned subsidiary of Daimler AG, Stuttgart, Germany along with Mitsubishi Fuso Truck and Bus Corporation, Japan (MFTBC), a Daimler Company, under Daimler Trucks Asia, rolled out its first Left-Hand Drive (LHD) FUSO trucks for the export markets at its state-of-the-art manufacturing facility in Oragadam. The first heavy-duty truck – the FUSO FJ (equivalent to a 2528C), will first be launched in markets like, Nigeria, Ethiopia and Egypt, and in the mid-term will be rolled out in further markets in Africa, Latin America, and the Middle East. With this, Daimler Trucks Asia strengthens its portfolio of new FUSO trucks for the non-Asian markets as well, adding thrust to its export strategy. A variant of the new DICV-made FUSO LHD will be showcased at the upcoming IAA Hannover show in September 2014.
As part of the first wave of export-markets DICV-made FUSO trucks are already exported to markets like Sri Lanka, Bangladesh, Indonesia, Kenya, Zambia, Zimbabwe, Tanzania and Brunei. The new FUSO trucks have been well received by customers’, thanks to the already established robust FUSO distribution and service network. DICV will also start manufacturing medium-duty FUSO LHD vehicles subsequently later this year to address the wider market.
These robust and fuel-efficient trucks, newly developed to meet the ever demanding customer expectations in the growth markets, reinforce FUSO’s leading presence in overseas markets. Rigorous testing has been assessed under the most strenuous driving conditions to ensure maximum reliability of the trucks.
With a clear view on the growth potential in Asia and Africa and beyond, FUSO is in preparation to continuously add further markets to its strong market presence. Daimler Trucks Asia expects to gain additional growth momentum in the future markets on top of the current existing markets from its new Asia Business Model introduced in 2013. The new business model creates synergies by bundling the strengths of the Japan-based Mitsubishi Fuso Truck and Bus Corp. (MFTBC) and Daimler India Commercial Vehicles (DICV) under the Umbrella of Daimler Trucks Asia.
