Bridgestone India, a subsidiary of the globally renowned Bridgestone Group and a leader in tyres and mobility solutions, announced the inauguration of its latest Bridgestone Select Store – Tyre Shoppe India Pvt Ltd, in Sector 101, Noida. The store was inaugurated by Rajiv Sharma, Executive Director – Integrated Consumer Business, Bridgestone India, marking an important milestone in the company’s expansion in the UP market.
Bridgestone Select stores represent the company’s premium retail format, designed to deliver a complete tyre and mobility solutions experience beyond traditional sales. These modern, customer-centric outlets combine Bridgestone’s advanced technology, expert advisory services, and world-class infrastructure to ensure enhanced safety, comfort, and driving performance for customers.
Located at Shop No. 1 & 2, Pradhan Market, Link Road, Near Sector 101 Metro Station, Sector-101, Noida, Dist.- Gautam Budh Nagar, UP – 201304, the new store strengthens Bridgestone’s footprint in North India and reflects the company’s continued focus on strengthening its channel network across key growth markets. “Uttar Pradesh is an important and fast-growing market for Bridgestone. The inauguration of our new Select Store in Noida is a significant step in strengthening our presence in North India and bringing our premium retail experience closer to customers,” said Rajiv Sharma, Executive Director – Integrated Consumer Business, Bridgestone India. “Through our Select Store format, we aim to deliver not only high-quality, technologically advanced tyres, but also a superior, end-to-end customer experience built on trust, safety and performance, he added.”
The store will offer Bridgestone’s latest premium tyre range, including Turanza 6i and Dueler All-Terrain A/T002, catering to a wide range of vehicles and driving needs.
Turanza 6i, engineered with Bridgestone’s cutting-edge ENLITEN technology, offers superior comfort, fuel efficiency, enhanced braking and longer wear life. It is fully compatible with both internal combustion engine (ICE) and electric vehicles (EVs), making it an ideal choice for modern mobility needs.
Dueler All-Terrain A/T002 is crafted for drivers who seek versatility and performance across varied terrains. Its robust construction and aggressive tread design deliver excellent traction, durability and control both on and off the road.
The launch of Tyre Shoppe India Pvt Ltd further underlines Bridgestone India’s commitment to expanding its customer touchpoints and reinforcing its position as a trusted partner in safe and sustainable mobility.
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