Gulf Oil Lubricants India Limited, a Hinduja Group Company, has formed a strategic partnership with Whitmore, a global producer of lubrication-centric reliability products including high performance mining, rail and industrial lubricants for the Indian market.
With this alliance, Gulf Oil will add Whitmore’s specialty lubricants and greases to its already extensive product line of industrial and automotive lubricants and maintenance solutions. Both companies have extensive experience at helping industry run smoother by offering products that increase equipment reliability and productivity. All Whitmore products manufactured in USA will be sold and serviced by Gulf Oil in India.
This collaboration will be targeting Indian mining, minerals & metals, power, cement and construction, and other industrial market segments with its range of products and services. Designed for the extremes, Whitmore products include extreme pressure lubricants for bearings, gears and severe applications associated with modern mining. Major markets for Whitmore include the United States, Russia, China, Australia and South America.
Whitmore had been looking for the right partner to join forces within the Indian market. “We wanted a partner that understood the needs of the mining and other heavy industrial markets,” said Jack Ellis, Vice President of Lubrication Sales at Whitmore. “Gulf Oil provides exactly what we were looking for. They have the distribution network we desired and they provide customers with innovative solutions that complement our products. We are very pleased to have them as a strategic partner and look forward to working together for many years to come.”
Dr. Y. P. Rao, Global Technology Head, Gulf Oil International said “With Whitmore’s experience in the lubrication of heavy mining and industrial equipment through its time-tested speciality lubricants and Gulf Oil’s extensive general industrial lubricant portfolio, backed with important OEM approvals and field experience, this strategic partnership will be able to offer an end-to-end efficient lubrication solutions to mining and industrial customers.”
Founded in 1893, Whitmore provides products and services to increase the uptime and lifespan of critical operating equipment. The company manufactures reliability products, high performance lubricants, friction modifiers, rail lubrication equipment, lubrication management systems, coatings, sealants and cleaners.
