Royal Enfield appoints Mohit Dhar Jayal as Chief Brand Officer (CBO). Mohit will lead the creative and strategic thinking for consumers across the globe. Mohit  will  be  responsible  for  creating  and  executing  Royal  Enfield’s  brand strategy and building a distinct, unique and aspirational global brand. He will also spearhead partnerships and collaborations with a diverse stakeholder universe, while curating unique experiences for customers. Siddhartha Lal, Managing Director, Eicher Motors Limited said, “I[Read More…]