As of 1 January 2015, there will be a new management team at the helm of Messe Frankfurt Istanbul Uluslararası Fuarcılık Ltd. The Messe Frankfurt Executive Board has appointed Işın Sağlam and Tayfun Yardım as Managing Directors of the company. They will take over from Mirko Schubert, who had been overseeing the Istanbul subsidiary and who will return to his position as Vice President in charge of International Sales Management in Frankfurt.
Işın Sağlam and Tayfun Yardım will be jointly responsible for further developing the subsidiary and for the growth of events in Turkey. As Managing Director Finance and Administration, Işın Sağlam will be primarily responsible for the areas of Finance, Administration and Human Resources Management.
Tayfun Yardım, as Managing Director Sales and Marketing, will be focusing mainly on event development management in Turkey and on the key account management of Turkish customers taking part in trade fairs in Frankfurt and at the company’s other locations around the world.
Detlef Braun, Member of the Executive Board of Messe Frankfurt: “We have ambitious plans and firmly believe that the new management pairing will contribute significantly to the company’s growth in the region.” From a geostrategic perspective, Turkey is one of the key markets for Messe Frankfurt. In addition to Automechanika Istanbul, which now takes place annually, the company has been organising Texworld Istanbul since this year. Messe Frankfurt is planning to invest in further show events in short notice.
Işın Sağlam has been Finance and Administration Manager for Messe Frankfurt Istanbul Uluslararası Fuarcılık Ltd.Şti. since 2002. Having studied Business Administration at Ankara University, her positions prior to joining the company included Ernst & Young, Istanbul being responsible for worldwide companies from various sectors including Finance, Production and Service, such as Tax and Financial Consultant.
Tayfun Yardım has been with Messe Frankfurt Istanbul Uluslararası Fuarcıllık Ltd.Şti. since 2006; as Deputy General Manager, he was responsible for organising trade fairs in Turkey, marketing as well as international sales.
Tayfun Yardım’s previous positions included General Coordinator at Hannover Messe Sodeks Fuarcılık A.Ş., a partner company to Hannover Messe International Istanbul, where he was responsible for organising trade fairs. Tayfun Yardım studied at Istanbul Technical University, Faculty of Architecture.