BMW India will launch the all-new BMW 7 Series and the all-new BMW X1 at Auto Expo 2016. The brand ambassador and legendary sportsman Sachin Tendulkar will be present at the unveiling.The contemporary yet future-focused interpretation of exclusive driving pleasure, the all-new BMW 7 Series offers a harmonious balance between unmatched luxury, technical innovation and dynamic performance. The all-new BMW X1 will establish new benchmarks with its sturdy proportions, impressive versatility and premium characteristics.
The recently launched new BMW 3 Series will also be on display at the Auto Expo. The world’s most successful premium sedan – the BMW 3 Series packs-in an iconic design, sporty dynamics and outstanding efficiency. The BMW India pavilion is also exhibiting the BMW 3 Series, the BMW 3 Series Gran Turismo, the BMW 5 Series, the BMW 7 Series, the BMW X1, the BMW X3, the BMW X5, the BMW M4 Coupe, the BMW M6 Gran Coupe, the BMW X6 M, the BMW Z4 and the BMW i8. BMW Motorrad will also be on display with BMW S 1000 XR , BMW S 1000 RR, BMW R nine T and BMW R 1200 GS. The spate of displays with 2 signature launches positions the brand in the expo targeting the premium sector.
With its 3 brands, BMW, MINI and Rolls-Royce, the BMW Group has its sight set firmly on the premium sector of the Indian automobile market. Along with its automotive concerns, the BMW Group’s activities in India comprise the marketing of motorcycles, as well as financial services for its premium clientele. The President, Philipp von Sahr is expected to address the press conference at Auto Expo 2016 at 17.40 hours.
